- Payment intelligence company Pagos has raised $34 million in Series A funding.
- The capital, which takes the company’s total equity funding to $44 million, will be used to expand the company’s engineering team and advance Pagos’ enterprise product suite.
- Pagos was founded in 2021 by veterans of Braintree, Venmo, PayPal, Stripe, eBanx, Klarna, and Apple.
In a round led by Arbor Ventures, payment intelligence company Pagos has secured $34 million in Series A funding. The oversubscribed round also featured participation from Point 72 Ventures, Infinity Ventures, and Underscore VC. The investment will enable the company to grow its engineering team and advance Pago’s enterprise product suite.
“Our platform helps companies understand and act on the data that already exists within their payments environment, allowing them to better support changing consumer behavior and demands, reduce their operating costs, increase their revenue, and mitigate unnecessary customer friction — all without having to change their current payments infrastructure,” Pagos co-founder and CEO Klas Bäck explained in a statement.
Pagos’ total funding now stands at $44 million, according to Crunchbase. The Wilmington, Delaware-based company raised $10 million in seed funding in October 2021.
Many of the largest online brands in the world – including Adobe, GoFundMe, and Eventbrite – rely on Pagos’ platform. The company’s technology analyzes more than one billion transactions a year, providing real-time payment transaction monitoring to help companies detect potential issues, trends, and opportunities – all without having to change their existing payment stack. Via solutions like Peacock, Pagos provides businesses with a dashboard that provides full visibility into payments data across vendors, channels, and markets. This enables them to build a flywheel of payments optimization which leads to improved customer conversions and identification of optimal payment methods, as well as the ability to conduct A/B testing and more.
“Payment processing is fundamental to customer relationships, revenue, and a business’s bottom line, but most companies don’t have the data, knowledge, or tools to develop and execute on a best-in-class payments performance strategy,” Bäck said. “Even the small number of companies that do have those resources are leaving money on the table.”
Founded in 2021 by former Braintree, Venmo, PayPal, Stripe, eBanx, Klarna, and Apple veterans, Pagos began 2023 with news that the company had crossed the one billion transaction events threshold for the first time.
