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Consumer Engagement Platform SKUx Launches New Card Program with Highnote

admin by admin
May 16, 2023
in Banking


  • Embedded finance company Highnote is powering the new card program from SKUx.
  • SKUx is a payments technology and consumer engagement platform headquartered in Florida.
  • San Francisco, California-based Highnote made its Finovate debut last May at FinovateSpring 2022.

SKUx, a payments technology and consumer engagement platform, has launched a new card program. The company has teamed up with embedded finance company Highnote to power the new offering. SKUx noted in a statement that the partnership will help the Florida-based company continue to innovate in the disbursements space.

Highnote’s card platform technology enables a range of solutions from SKUx. Among these products are SKUx Customer Care and Recovery, which streamlines the product recall process, and SKUx Crisis Disbursements, which streamlines emergency payments to individuals. These new solutions join SKUx’s flagship solution, SKUPay, for product-based payments redeemed at the point of purchase.

In a statement, SKUx co-founder and President Bobby Tinsley highlighted the “magnitude of money” that moves between merchants and customers. Tinsley also bemoaned the fact that so much of these flows take place over “outdated and clunky” systems. He added, “We are obsessed with powering the best experiences by providing payments at the speed of today’s consumer – designing products optimized for digital wallets, mobile payments, and QR codes. Our partnership with Highnote enables us to continue this vision at both the quality and service our clients demand.”

Founded in 2021, Highnote is based in San Francisco, California. The company made its Finovate debut at FinovateSpring last year. At the conference, Highnote demoed its GraphQL API-based card issuance platform, showing how the technology enables organizations to make card issuance an embedded feature in their solution. The platform uses notifications and SDKs to empower developer teams to bring card products to market quickly. A no-code dashboard enables management and support, as well as providing product-wide visibility.

“The average consumer has become more digitally savvy, and their expectations around ease of use and instant access to funds have risen,” Highnote CEO John MacIlwaine said. “SKUx has tapped into this trend by providing more elegant and modern solutions to consumer needs, and we couldn’t be more proud to be their enabler in driving this digital transformation.”

Highnote has raised more than $104 million in funding. The company’s investors include Costanoa Ventures and Oak HC/FT.


Photo by SHVETS production

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